Sprecher Brewing Company–Milwaukee’s original craft brewery — celebrates American Craft Beer Week (ACBW) May 13^th – 19^th, with a host of special events. Spearheaded by the Brewers Association, ACBW is, “about uniting for a common cause: support and celebration of our nation’s small and independent brewers and the millions of beer lovers who have helped evolve an industry and put the U.S. on the brewing map,” said Julia Herz, publisher of CraftBeer.com and craft beer program director at the Brewers Association.

Toasting its brethren craft brewers and most especially its customers, Sprecher Brewery will offer “Cheers to American Craft Beers” –  a week full of on-site specials, giveaways, trivia contests and more.

At Sprecher Brewery:

May 13^th – 17^th (Monday – Friday)

• Brewery tours offered:
  • 5/13, Monday and 5/14, Tuesday at 3pm and 4pm.
  • 5/15, Wednesday at 4pm.
  • 5/16, Thursday at 3pm and 4pm.
  • 5/17 Friday at 1pm, 2pm, 3pm and 3:30pm.
• Free Brewery Tours
  • 5/13: Thanks for Your Support! FREE TOUR for anyone wearing craft beer gear. Enter to win a craft beer cookbook.
  • 5/14: Service Industry Workers, You Rock! FREE TOUR for anyone in the service industry (must present pay stub as proof). Enter to win a 4 pack of Sprecher Hard Root Beer.
  • 5/15: Salute to Our Military! FREE TOUR and PINT GLASS for all US military with valid ID. Enter to win a stainless steel growler filled with beer of your choice.

o   5/16: Bring the Girls out for a Craft Beer! FREE TOUR for all women. Enter to win your choice of a Sprecher t-shirt or a craft beer cookbook.

·         At 5pm, the first annual Toast from Coast to Coast takes place. Pause for the cause; raise a glass of your favorite American craft beer in a toast to innovation, great flavor and fellowship. 

·         From 6-9pm, The Stein Club will host its 16^th annual Car Show in Sprecher’s west parking lot. A mere $5 gets you admission and four (4) tickets good for Sprecher beer or soda.

• 5/17: Show Your Brew Crew Love! FREE TOUR for anyone wearing Milwaukee Brewers gear.  Enter to win a Sprecher t-shirt.

Brewery Tours Cont’d

May 18^th and 19^th:

Beer trivia contests during brewery tours. Fun questions; great prizes!

All Week on the Tour:

Mystery Beer on Tap. Guess the mystery beer and win a Sprecher Pint Glass

Guest Tap Beer: Fox Valley Brewing’s BLÜ (Blueberry Ale), a golden ale mixed with blueberry juice concentrate and natural extract.  The result is a light fruity ale with an enticing aroma and flavor of fresh blueberries.  Slightly sweet and highly drinkable, pours with a slight bluish stained color and dense white head.  Sprecher’s Abbey Triple, a Belgian style triple, will be the guest tap at Fox Valley Brewing.

Free Brewery Tour: The 10^th person to check in on each tour during ACBW will get a FREE brewery tour.

In the Gift Shop:

15% Case Discount on a featured Sprecher or Chameleon beer.  

Sign the Craft Beer Manifesto: Join craft beer fans from across the country who, by signing the American Craft Beer Week Manifesto, pledge their support to craft beer and their love for the artisans who approach their craft with originality, dedication and passion.

The Declaration of Beer Independence is an integral part of ACBW. It has been signed by tens of thousands of passionate beer lovers, hung on the walls of brewery tap rooms across the country, and carried through the halls of Congress.

On Social Media:                 

Sprecher will host several contests on twitter and facebook during ABW.  Prizes include coupons for Tapas and Beer ($30 value), Premium Reserve Tastings ($15 value), a stainless steel growler ($32 value), and more.

Foursquare Growler Discount: Check in at the Sprecher Gift Shop with Foursquare and get $2.00 off growler fills. Fresh craft beer for less…Awesome.

Those interested in learning about all the events Sprecher has planned for ACBW should visit the website, www.sprecherbrewery.com; the Sprecher blog, blog.sprecherbrewery.com; www.facebook.com/sprecherbrewing; and @sprecherbrewery for the latest updates.

Also, this year Untappd, the mobile-based social network that connects breweries with craft beer lovers, will allow 2013 ACBW participants to earn a special badge for enjoying craft beer during the week.

Sprecher Brewing Company is located at 701 W. Glendale Ave, Glendale, WI. For tour and event reservations, contact the Sprecher Gift Shop: 414.964.2739.

For more information about Sprecher Brewing Company and American Craft Beer Week, contact Anne Sprecher at 414.698.8287, or asprecher@sprecherbrewery.com.

In case you wondered about our upcoming Spring Vendor Fair, here’s a little post with details.

 

Normally we would write a seasonal salutation along the lines of, “Spring is in the air….” However, due to many months of inclement weather we’ll start with a more appropriate introduction.

 

Dreams of Spring are In the Air! Crocus, daffodils, grass, chirping birds…someday soon they will arrive in Milwaukee, allowing us to put away our snow shovels and rain gear in exchange for gardening tools, sunshine and seasonal beverages on the porch.

 

Rain or Shine, Sprecher will host its annual Spring Vendor Fair at the brewery on April 28^th

 

Throughout the brewery a wide array of vendors will showcase their products for you to peruse at your leisure. Temptation without unnecessary pressure, what a great way to shop!

 

Take a brewery tour, then while you’re sampling from 15 beers and 9 sodas on tap, wander about and check out what’s available. The selection of vendors has been carefully cultivated to offer you a wide variety of goodies you might personally enjoy, or that might be just right for your Mom.  Mother’s Day is May 12…you can do your shopping at Sprecher’s Spring Vendor Fair on April 28^th.  Brewery tour+samples+ easy Mother’s Day shopping = Triple WIN! Added bonus: we’ll have a game or two on our high-definition TV = Home Run!

 

 

Cost: $5 adults; $4 Seniors; $3 Minors. US military personnel with valid ID are FREE. Includes tour, commemorative glass, samples and vendor fair. Tours are offered on the hour, noon-3pm.

 

Book your tour reservation online at www.sprecherbrewery.com, or call the Gift Shop at 414.964.2739.

 

Note: You can attend the vendor fair without going on the tour but you will be charged the tour price.

 

Sprecher Brewery and the Sprecher Gift Shop are located at 701 W. Glendale Ave, Glendale, WI. The Sprecher Gift Shop is open Mon-Sat, 11am-6pm; Sun, Noon-5pm.

 

Maker of award-winning beers and gourmet sodas, Sprecher Brewing Company is Milwaukee’s first brewery since Prohibition.  Established in 1985, Sprecher remains a leader in Wisconsin’s craft brewing industry.

 

 

 

 

 

YOU ARE INVITED to be part of Dave & Carole’s LIVE broadcast from Sprecher’s indoor beer garden this Friday, April 19th, 6am-10am.

Along with their morning hijinks, Dave & Carole will interview Sprecher brewmaster Craig Burge, local personalities and maybe a celebrity or two. But the fun doesn’t stop there. North Star Bistro will serve killer Black Bavarian Burritos, and the Hilton’s Anchorage restaurant will dish up its signature Bread Pudding made with Sprecher Russian Imperial Stout and accented by a caramel sauce infused with Sprecher Hard Root Beer. Mmmm, breakfast of the stars. And it’s all FREE!

Stop in, be a part of Milwaukee’s popular morning radio show and enjoy some great eats and beers in Milwaukee’s original microbrewery.

Sprecher is located at 701 W. Glendale Ave, Glendale, WI.  Doors open at 6am.

#milwaukeecraftbeerweek

Thursday night is sometimes a better night to go out than Friday or Saturday. Places are less crowded and let’s face it, this is when the cool people hang. Keeping this in mind we have a few events planned tonight, including tastings, giveaways and a tap takeover. So if you’re in Shorewood, Germantown, Lomira or Port Washington, stop in and enjoy.

• 6-8pm, Three Lions Pub, 4015 N. Oakland Ave., Shorewood: Sports trivia, prizes, brewery gear and Sprecher Beer Sampling.
• 6-8pm, Barley Pop, N116 W16137 Main St., Germantown, Sprecher Beer Sampling.
• 6-9pm, Camelot Golf Course, W192 State Rd., Lomira: Sprecher Beer Sampling, free food, food and beer pairing tips, giveaways

• 7:30-9:30pm, Sir James Pub, 316 N. Franklin St., Port Washington: Sprecher Tap Takeover.

 

 

Get ready to whet your whistle with an array of Sprecher beers at a variety of venues today. Whether it’s a tap takeover, trivia fun, samplings or a chances to earn cool brewery stuff, we’ve got it all going on starting at 6pm tonight. Cheers!

• 6-8pm, Libby Montana’s, 5616 W. Donges Bay Rd, Mequon: Sprecher Beer Sampling and giveaways.
• 6-8pm, Pourman’s, 1127 N. Water St, Milwaukee: Sprecher Tap Takeover.
• 6-8pm, Riverwest Public House, 815 E. Locust St., Milwaukee: Sprecher Beer Tasting Party.
• 6-8pm, Tonic Tavern, 2335 S. Kinnickinnic Ave, Bay View: Local Love – Sprecher Tap Takeover, sampling, brewery giveaways.
• 8:30-10:30, Taylor & Dun’s, 10365 N. Cedarburg Rd: Trivia Night featuring Sprecher Beer Samples.
• 9-11pm, Impala Cocktail Lounge, 701 E. Center St., Milwaukee: Local Love – Sprecher Sampling.

 

 

 

Sprecher Brewing Company celebrates Milwaukee’s Craft Beer Week 2013 with numerous samplings, tap takeovers, trivia contests, prize giveaways and more throughout the metro area. All events are free and open to the public.

This is a great opportunity to sample a wide range of award-winning Sprecher beers as well as visit some cool places throughout the city and a little beyond. Most events happen in the evening with one exception. WKLH’s Dave and Carol will host a live broadcast from Sprecher’s beer garden on Friday, April 19, 6am-10am. Stop in for some on-air fun, good eats (e.g., Black Bavarian Burritos) provided by North Star Restaurant and catering.

Sunday, April 14
• 2-4pm Sneesby’s Denoon Saloon, W198 S10857 Racine Ave., Muskego: Sample a variety of Sprecher Beers and Sprecher Hard Root Beer.
• 3-5pm, The Standard, 1751 Franklin Pl, Milwaukee: Sprecher Sampling featuring Abbey Triple.

Monday, April 15
• 7-9pm, Maxwells,W63 N699 Cedarburg: Buy 1 Get 1 Burger, $8 pitchers of Sprecher beer. Free sampling of Sprecher Hard Root Beer and a variety of Sprecher beers.

Tuesday, April 16
• 6-8pm, Sobelman’s, 1900 W. St. Paul, Milwaukee: Sprecher night with lots of samples.
• 6-9pm, World of Beer, 1300 E. Brady St., Milwaukee: Sample Sprecher Bourbon Barrel Aged Beers and a variety of others. Beer trivia, prizes, brewery giveaways.
• 8-10pm, Hooligan’s, 2017 E. North Ave, Milwaukee: Sprecher Sampling. Beer/Sports trivia. Brewery giveaways.

Wednesday, April 17
• 6-8pm, Libby Montana’s, 5616 W. Donges Bay Rd, Mequon: Sprecher Beer Sampling and giveaways.
• 6-8pm, Pourman’s, 1127 N. Water St, Milwaukee: Sprecher Tap Takeover.
• 6-8pm, Riverwest Public House, 815 E. Locust St., Milwaukee: Sprecher Beer Tasting Party.
• 6-8pm, Tonic Tavern, 2335 S. Kinnickinnic Ave, Bay View: Local Love – Sprecher Tap Takeover, sampling, brewery giveaways.
• 8:30-10:30, Taylor & Dun’s, 10365 N. Cedarburg Rd: Trivia Night featuring Sprecher Beer Samples.
• 9-11pm, Impala Cocktail Lounge, 701 E. Center St., Milwaukee: Local Love – Sprecher Sampling.

Thursday, April 18
• 6-8pm, Three Lions Pub, 4015 N. Oakland Ave., Shorewood: Sports trivia, prizes, brewery gear and Sprecher Beer Sampling.
• 6-8pm, Barley Pop, N116 W16137 Main St., Germantown, Sprecher Beer Sampling.
• 6-9pm, Camelot Golf Course, W192 State Rd., Lomira: Sprecher Beer Sampling, free food, food and beer pairing tips, giveaways
• 7:30-9:30pm, Sir James Pub, 316 N. Franklin St., Port Washington: Sprecher Tap Takeover.

Friday, April 19
• 6-9am, Sprecher Brewery, 701 W. Glendale Ave, Glendale: WKLH – Dave and Carol’s Workforce Tour. Join Dave and Carol as they broadcast live from Sprecher’s beer garden. Enjoy Black Bavarian burritos and other treats from North Star Catering, meet Sprecher’s brewmaster and other members of the Sprecher team.
• 7-8:30pm, Highland House, 12741 N. Port Washington Road, Mequon: Fryday Fish Fry featuring Sprecher Special Amber beer batter, Sprecher beer sampling, Sprecher Hard Root Beer.
• 7-9pm, Bennos, 7413 W. Greenfield Ave., West Allis: Fryday Fish Fry, Sprecher Beer Sampling.

Saturday, April 20
• 4-6pm, Groppis, 1441 E. Russell Ave, Bay View: Sprecher Growler Specials and Sprecher Beer Sampling.
• 8pm-close, Burnhearts, 2599 S. Logan, Bay View: Cocktails featuring Sprecher sodas, Sprecher Hard Root Beer Floats, music, free Sprecher Beer Flavored Kettle Chips.

Maker of award-winning beers and gourmet sodas, Sprecher Brewing Company is Milwaukee’s first brewery since Prohibition. Established in 1985, Sprecher remains a leader in Wisconsin’s craft brewing industry.

In addition to the chain grocery stores listed in previous posts, currently Sprecher Hard Root Beer can be found in Milwaukee and Madison Pick ‘n Save stores. In early April, all Pick ‘n Saves and Copps stores in Wisconsin will have the Hard Root Beer.

The day has arrived! Sprecher Hard Root Beer will be available at the following stores:

Sprecher Hard Root Beer
Cork N Bottle	855 E Johnson St	Madison
Fuzzy’s Westside Liquor	531 A St	Sun Prairie
Hy-Vee	3801 E Washington Ave	Madison
Jenifer St Market	2038 Jenifer St	Madison
Kopecky’s Piggly Wiggly	8 North Cty Rd M	Evansville
LeCork Wine and Spirits	1204 Bus. Hwy 18/151	Mt Horeb
McFarland Liquor	4716 Farwell St	Madison
Metcalf (Hilldale)	726 N Midvale	Madison
Metcalf (West)	7455 Mineral Point Rd	Madison
Middleton Good Neighbor	3111 Parmenter St	Middleton
Mikes Wine Shop	2138 Regent St	Madison
Miller & Son’s	210 S Main St	Verona
Neil’s Fitchburg	3064 Fish Hatchery	Madison
Neil’s Middleton	2415 Allen Blvd	Middleton
Neil’s Village Liq (Waunakee)	204-BS Century Ave	Waunakee
Party Port	2901 University Ave	Madison
Rileys Wines of the World	402 W Gorham	Madison
Star Liquor	1209 Williamson St	Madison
Steves Liquor -Orchard Pointe	6227 McKee Rd Ste A	Madison
Steve’s Liquor Store	3618 University Ave	Madison
Steves West	122 Junction Rd	Madison
Vic Pierce Wines Liqour	609 N Sherman	Madison
Woodman’s #16-East	3817 Milwaukee St	Madison
Woodman’s #20-West	725 S Gammon Rd	Madison
Woodman’s #31-Sun Prairie	1099 S Grand Ave	Sun Prairie

 

 

Just in time for Valentine’s Day — because we love you — Sprecher Hard Root Beer will be back on the shelves and in many bars. Here’s a list of venues, many new, where you can score some of this awesomeness.

• The Sprecher Gift Shop, 701 W. Glendale Ave., Glendale, WI
  

  Fr0m the Bottling Line to a Store Near You

• Discount Liquor (both stores)
•  Sprecher’s Pub & Restaurant
• Otto’s
•  Rays
•  Woodmans
•  Consumer Bevervage
•  Sentry (State, Delafield, Port Washinton)
•  Muskego Anichs
•  B+S Timers
•  Bluemound Liquor
•  Shopko (Port Washinton)
•  Mineshaft
•  Fox + Hounds
•  Y Not
•  Maxwells
•  Highland House
•  3 Lions
•  Silver Spring House
•  Steny’s
•  Hoolligans
•  Sendiks
•  Jeff’s Spirits
•  Mars Cheese Castle
•  Avenue Liquor
•  Kensington Liquor
•  Piggly Wiggly (Hubertus, Cedarburg, Saukville, Jackson, Slinger)
•  Oklahoma Liquor
•  Outpost
•  Berts
•  Peka
•  Water Buffalo
•  Sobelman’s
•  Libby Montana
•  Harley
•  Barley Pop
•  Anvil
•  Anchorage
•  Silver Spur
•  Astor Hotel
•  Buck Bradley’s
•  Safe House
•  Motors Inn
•  Landmark Lanes
•  Harrys
•  West Bend Coutry Club
• The Pfister
•  Radisson (Glendale)
•  Karl Ratzsch’s
•  Brat Stop
•  Gasthouse
•  Fox Bay Grill

 

 

Last week we sent out a little news release announcing that Sprecher had finally done it, used our brewing skills to create a Hard Root Beer with bourbon and oak flavors for adults. Yes, for those 21+ because it registers 5%abv. The news release also let it be known that this product is not, repeat NOT, widely available at this point in time. At our distributors’ request, we are test marketing it in a very limited market. In addition to the Sprecher Gif Shop and Sprecher’s Pub, several accounts in the Milwaukee area and Madison will each receive a few cases for their customers. If you get some, please let us know what you think. Have a great weekend!

For those of you who live in the Milwaukee area or Madison, here are the accounts:

Milwaukee Area:

• Discount Liquors
• Otto’s
• Consumer Beverage
• Ray’s
• Woodmans
• Muskego Beer and Liquor
• Sentry – State St, Delafield, Port Washington
• Anich’s
• B&S Liquor
• Timers
• Bluemound Liquor
• Shopko in Port Washington

On Premise:

• Mineshaft
• Fox and Hounds
• Maxwell’s
• Three Lions Pub
• Y-Not II
• Highland House
• Steny’s
• Hooligans
• Silver Spring House

 

In the Madison area you can find Sprecher Hard Root Beer at:

• Sprecher’s Pub

• Cork N Bottle	855 E Johnson St	Madison
  Fuzzy’s Westside Liquor	531 A St	Sun Prairie
  Hy-Vee	3801 E Washington Ave	Madison
  Jenifer St Market	2038 Jenifer St	Madison
  Kopecky’s Piggly Wiggly	8 North Cty Rd M	Evansville
  LeCork Wine and Spirits	1204 Bus. Hwy 18/151	Mt Horeb
  McFarland Liquor	4716 Farwell St	Madison
  Metcalf (Hilldale)	726 N Midvale	Madison
  Metcalf (West)	7455 Mineral Point Rd	Madison
  Middleton Good Neighbor	3111 Parmenter St	Middleton
  Mikes Wine Shop	2138 Regent St	Madison
  Miller & Son’s	210 S Main St	Verona
  Neil’s Fitchburg	3064 Fish Hatchery	Madison
  Neil’s Middleton	2415 Allen Blvd	Middleton
  Neil’s Village Liq (Waunakee)	204-BS Century Ave	Waunakee
  Party Port	2901 University Ave	Madison
  Rileys Wines of the World	402 W Gorham	Madison
  Star Liquor	1209 Williamson St	Madison
  Steves Liquor -Orchard Pointe	6227 McKee Rd Ste A	Madison
  Steve’s Liquor Store	3618 University Ave	Madison
  Steves West	122 Junction Rd	Madison
  Vic Pierce Wines Liqour	609 N Sherman	Madison
  Woodman’s #16-East	3817 Milwaukee St	Madison
  Woodman’s #20-West	725 S Gammon Rd	Madison
  Woodman’s #31-Sun Prairie	1099 S Grand Ave	Sun Prairie

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